SS26 Menswear Key Item Forecast: Influences from Varsity and Preppy Styles

SS26 Menswear Key Item Forecast: Influences from Varsity and Preppy Styles

For the SS26 menswear line, 'smart casual' hits the sweet spot between dressy and sporty looks. It's big on school trends and neat styles, with a hint of 1950s America.


A long, slim coat with large pockets and useful add-ons, made from tech fabric in bright colors like red, yellow, or green, to match with other useful items like shorts and pants.


A simple, slim SB jacket in plaid, made of linen or cotton in pale tones, to mix with different bottoms like jeans and wide-leg pants.


Crew and deep V-neck sweaters in wool or cotton with small hole designs to wear with shorts or casual pants. Rolled-up pants can be in linen, cotton, or light wool with a folded front and wide legs to go with '50s-style shirts.


Large wool letterman jackets in school style, with bold color contrasts, ready to wear with jeans or sweats. Knit rugby shirts with broad stripes, a polo neck, and badges in primary and subtle colors, ready to wear with tan pants or shorts.


Baggy shorts that reach the knee work well in bright prints. Pair them with a windbreaker or a rugby shirt. The zip-up jacket now comes in a sweater style. Intarsia patterns look new; match them with jeans or straight-leg pants.


Jeans with straight legs look sharp in a light blue color and rugged details. Pair them with layered tee shirts. Denim is now dyed in vivid colors like pink and purple and comes in matching sets.

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